The Office for Civil Rights (OCR) has issued a bulletin to remind covered entities and business associates of their obligations under HIPAA when using online tracking technology. These technologies include but are not limited to Google Analytics, Meta Pixel, Cookies, and QR codes.
Cover entities regularly share electronic protected health information (ePHI) with some of these tracking vendors. Some may be doing so in violation of HIPAA. Regulated entities are not permitted to use tracking technologies in a manner that would result in unauthorized disclosures of ePHI to tracking technology vendors or any other violations of the HIPAA Rules.
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Friday, December 9, 2022
